If you work in the wedding industry on the Central Coast of California you’ve most likely heard of Cameron Ingalls. Not only is he an incredibly talented photographer, he is one of the kindest, most genuine human beings you will ever meet and we feel so lucky to have had the pleasure of helping him rebrand his photography business recently!


Cameron is driven by his passion for telling each couple’s unique love story, as well as by the wonderfully talented community that surrounds him. Based in San Luis Obispo, California, Cameron has been doing wedding photography for 16+ years, while also running a not-so-little thing called The Wedding Standard. This is a killer online resource with the goal to bring to light all the amazing wedding artists and venues on the Central Coast of California. These strong relationships with members of the wedding industry paired with is talent and outgoing, friendly personality are the reasons Cameron has made quite a name for himself on the Central Coast.


When it came to his rebrand we did a ton of upfront research really trying to nail down Cameron’s message and story before jumping into the design. He shoots a heck of a lot of weddings, but his portfolio is also full of lots of families and individuals in his community. It’s these different chapters in our lives that he captures on a day to day basis, making each experience feel comfortable and real for those behind the camera. We thought this was a really important part of Cameron’s message. He’s not just capturing a day or a moment, he’s capturing the next chapter of your story through stills and motion.


His style is warm and inviting, capturing fleeting moments in some of the most stunning natural light. We picked a color palette of mustard yellow, burnt orange, warm grey and antique white to reflect many of the colors you see in his photos. We brought in the talented Anna of Cast & Company to hand letter Cameron’s name and illustrate a pocket watch to tie in with his anthem “Fall in Love with a Moment”.

We are so excited to watch Cameron continue to grow and flourish in San Luis Obispo and beyond! He never ceases to amaze us with his new ideas and incredible work. Visit his NEW WEBSITE for more on this rad dude!



Cozy, Fall vibes coming your way with this beautiful, moody styled shoot over at Union/Pine. Styled and designed by Cassy Bright, photographed by Olivia Strohm, and florals by Starflower. We designed some fun menus for the table incorporating a variety of paper playing off the gorgeous color palette of the day.


Tassels: Ashwood Avenue  |  Rentals: Classic Vintage Rentals  |  Desserts: Rawdacious  |  Donuts: Doe Donuts  |  Printing: Anders Printing